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20
Oct 2021
Bilton's McColl's to rebrand as Morrisons Daily
The store will close today and reopen on Thursday next week after a refit. It will still be owned and operated by McColl's but will include Morrisons items.
McColl's convenience store on King Edward's Drive in Bilton will rebrand as a Morrisons Daily later this month.
The store will close today and reopen on Thursday next week following a refit.
It will still be owned and operated by McColl's but will include Morrisons items.
In March, Morrisons announced it had extended its wholesale partnership with McColl’s as part of an agreement to convert more of its stores to the Morrisons Daily format.
Under the deal, 300 McColl’s branches will be converted to Morrisons Daily stores by 2027.
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McColl’s chief executive Jonathan Miller said:
"I am delighted to extend our partnership with Morrisons, ensuring the continued supply of a supermarket-quality offer across our entire estate, as well as the planned conversion of additional Morrisons Daily stores.
“In Morrisons we retain a long-term partner with best-in-class sourcing and manufacturing capabilities and a leading convenience offer for the local neighbourhood communities we serve across the country.”
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